Ideation

Neon Flamingo Creative and Consciously Unbiased brainstormed to formulate a design strategy. Utilizing wireframes and Adobe XD mockups, both teams collaborated effectively to set the stage for the new website.

Challenge

The old site was outdated, hard to navigate, and not optimized for SEO, hindering Consciously Unbiased from showcasing their full range of DEI services and attracting new clients.

Solution

We designed a custom, user-friendly website complete with SEO and a learning management system (LMS). Custom icons and illustrations were added to elevate the brand's visual appeal.

Results Upgrades

The new website led to a 308.57% increase over the 30-day period after the redesign, 45% more online inquiries, and a 20% rise in event registrations. Our custom LMS enabled a new revenue stream for Consciously Unbiased, and our ongoing SEO work has improved their search rankings and podcast visibility.